Artrepreneurship is a concept that lies at the intersection of art and entrepreneurship. It’s a term that applies to people who have an artistic bone in their body and want to make the world a better place through their art, but also see a potential opportunity for profit. These days, they can take on the traditional forms of a painter or sculptor, or a more modern day incarnation of vlogger or podcaster. If you’re not sure whether you fit into this mold, there are traits to look for when asking yourself if you fit this personality type.
Despite the appeal for some, being creative isn’t enough these days for those who want to be a successful artrepreneur. Not every artist has the interest or dedication or skills required to do what needs to be done in order to be successful in this field. In addition to having talent, they also need to have a strong work ethic and business acumen. Surviving as a commercial artist in today’s environment means you must concede that some ideology might have to take a backseat to practicality. You will also need to collaborate with other artists and learn how to manage the business aspect of things.
If you believe that your work can make a difference in another person’s life, and you’re seeking out a larger audience to touch more people, this might be the lifestyle for you. While brainstorming with other artists or business people, if you gravitate towards meeting a need that hasn’t been met before, even if people don’t yet know it’s something they want, then you might have an artrepreneurial spirit. While following marketing campaigns and consumer trends, if you have a strong desire to know the meaning behind why people make the decisions they do, this could also be a sign. Because humanity interests you and you have empathy for others, you have the potential for keeping an open mind and seeing things from other people’s perspective.
Artrepreneurs also seek out human connection and gratefully lean on others when needed because they know asking for help is a strength, not a weakness. While it is sometimes inevitable to have conflict with another passionate artist, it’s important to set aside your ego if you want to be an artrepreneur. You should absolutely maintain your integrity and defend your belief system, but it’s just as important to be open to feedback and constructive criticism so you can learn from those around you. Once you find the right team, you will feel a sense of unity and each team member will be able to contribute to the group and learn from others. Repeatedly sharing a common vision of the big picture is a great way to remain focused.
Another way to tell you’re a natural artrepreneur is your tendency to keep working, no matter what. A strong work ethic is the foundation of any success, regardless of the business you’re in. Just like the famous hyperbole: “a writer writes… always”, the same goes for any artist. Hard work really does pay off, especially when you focus on a goal and put your heart into it.